Module 1: Entrepreneurial Skills

About Course

This module is designed to equip VET teachers and educational staff with the knowledge, tools, and methodologies needed to effectively teach entrepreneurship in vocational education contexts. It blends theoretical foundations with practical teaching resources, real-life case studies, and innovative digital tools to help staff strengthen their entrepreneurship education practices.

Through a combination of asynchronous learning, live online sessions, and in-person workshops (during mobility), participants will:

Deepen their understanding of entrepreneurship fundamentals, entrepreneurial behavior theories, and the role of entrepreneurial ecosystems.
Explore pedagogical approaches to foster initiative, creativity, problem-solving, and risk-taking among VET learners.
Analyze real entrepreneurial success and failure stories and learn how to integrate them into classroom practice.
Strengthen their ability to cultivate an entrepreneurial mindset in students using reflective tools, self-assessment, and mindset-building activities.
Learn to teach key startup tools such as the Business Model Canvas, Lean Canvas, Value Proposition Canvas, and MVP development.
Integrate green skills and sustainable entrepreneurship into VET programs, aligned with GreenComp competencies.
Access ready-to-use teaching materials such as quizzes, case studies, serious games, digital templates, and toolkits.

By the end of the module, VET teachers and staff will be equipped to deliver engaging, competence-based entrepreneurship education, guide learners through innovation processes, and support them in developing sustainable, market-oriented project ideas.

Format: Asynchronous content + synchronous online sessions + in-person mobility workshops

By the end of this course, participants will be able to:
Understand key concepts of entrepreneurship, innovation, and sustainability
Distinguish between invention, innovation, and value creation
Apply entrepreneurial and sustainability competences to real-life and professional contexts
Use practical tools such as Design Thinking, Business Model Canvas, and Lean Canvas
Develop a Minimum Viable Product (MVP) to test and validate ideas
Analyze environmental challenges such as climate change, biodiversity loss, and planetary boundaries
Reflect critically on personal and collective responsibility for sustainable development
Foster creativity, problem-solving, adaptability, and systems thinking
Design learner-centered, active, and practice-oriented activities in VET contexts

Course Content

PULSE Course Kick Off Meeting
This recording captures the official kick-off of the PULSE course, where participants were introduced to the course objectives, structure, learning methodology, and expected outcomes. It also provides an overview of the PULSE approach to skills development, employability, and entrepreneurship. Please watch this session to understand the course framework and how to actively engage in the learning process.

PULSE Course Kick-Off Meeting (9/12/2025)
Synchronous Live Sessions Calendar – Module 1

Unit 1.1 Entrepreneurship Foundations
This unit introduces VET teachers and staff to the essential foundations of entrepreneurship. It explores what entrepreneurship truly means, the core traits of an entrepreneur, and how initiative, creativity, and risk-taking can be developed in vocational learners. Through reflective activities and practical examples, educators learn how to integrate entrepreneurial thinking into their teaching practice and support students in building confidence and autonomy.

Unit 1.2 Origins and the Rise of Entrepreneurial Ecosystems
This unit explores how entrepreneurship has evolved over time and how entrepreneurial ecosystems emerge and function. VET teachers learn key economic and cultural theories, as well as the social factors—including youth, gender, and marginalized groups—that shape entrepreneurial activity within communities.

Unit 1.3 Real Entrepreneurship Stories: Wins & Lessons
This unit uses real entrepreneurial journeys—both successes and failures—to help VET educators illustrate practical lessons for their students. Through case stories and reflective discussions, teachers explore how challenges, mistakes, and resilience shape entrepreneurial growth.

Unit 1.4 Developing an Entrepreneurial Mindset
This unit introduces participants to the key attitudes and behaviours that define an entrepreneurial mindset, including creativity, initiative, problem-solving, adaptability and opportunity-seeking. Through practical exercises and reflection, learners explore how entrepreneurial thinking can be applied in daily life, youth work and community projects. The session builds confidence and equips participants to approach challenges with a proactive, innovative perspective.

Unit 1.5 From Idea to Market : How to Launch your Startup
This unit guides VET teachers through the full startup journey—from defining what a startup is to generating ideas, validating solutions, designing business models, and planning for growth. Educators learn practical tools and methods to support learners in turning their concepts into viable, market-ready projects.

Session 1.5.1 Introduction to Innovation – Dr. Hela Younes
Innovation, Invention & Entrepreneurship
Session 1.5.2. From Idea to Market – Dr. Amal Ben Othmane
Transform the Idea into a Pedagogical Concept
Session 1.5.3 Entrepreneurship Implementation and Teaching – Dr. Chawki Khichi
From Idea to Market: How to Launch Your Startup
Session 1.5.4. Entrepreneurship Toolkit – Dr. Nada Rih
1.5.5 Innovation in Entrepreneurship – Mehdi Batti (Live Session)

Unit 1.6 Business Model Canvas
This unit introduces the Business Model Canvas as a simple, visual tool to map how a project or enterprise creates, delivers and captures value. Participants learn to break down their ideas into key components—customers, value proposition, resources, activities and revenue—helping them clarify and strengthen their business concept.

Unit 1.7 Lean Canvas & Value Proposition Canvas
This unit introduces the Lean Canvas and Value Proposition Canvas as fast, practical tools for validating ideas and understanding customer needs. Participants learn how to identify problems, define solutions, analyse target segments and refine their value proposition to ensure their project or business idea solves a real challenge effectively.

Unit 1.8 Green Skills
This unit introduces the essential competencies needed to support environmental sustainability, including resource efficiency, circular thinking and eco-responsible decision-making. Participants explore how green skills can be integrated into daily work, entrepreneurship and community initiatives to promote positive environmental impact.

Session 1.8.1 Climate change Challenges in the Mediterranean – Mathillde Woillez
Mediterranean Biodiversity
Session 1.8.2 Climate Disruption – Mathilde Woillez
Key concepts on Climate Change
Session 1.8.3 – The Planetary Boundaries – Mathilde Woillez
Planetary Boundaries
1.8.4 Consequences of Climate Change (I) – Mathilde Woillez
Consequences of Climate Change
1.8.5 Consequences of Climate Change (II) – Mathilde Woillez
Impacts of Rising Temperatures
1.8.5 Who does What? – Mathilde Woillez
Individual Responsibility and Climate Action
1.8.6 GreenComp Introduction – Mathilde Woillez
Sustainability Competences
Session 1.8.7 GreenComp Game – Group activity to design Pedagogical Activity – Mathilde Woillez
Session 1-8.8 Green Skills Recap Session & Q&A – Mathilde Woillez

Unit 1.9 Sustainable Entrepreneurship
This unit explores how entrepreneurship can create social, environmental and economic value in a sustainable way. Participants learn to design business ideas that address real community needs while minimising environmental impact and promoting long-term social benefit.

About Course

What Will You Learn?

Course Content

PULSE Course Kick-Off Meeting (9/12/2025)

Synchronous Live Sessions Calendar – Module 1

Session 1.1.1. – What is Entrepreneurship? – Dr. Safaa Eluoadifi

Fundamentals of Entrepreneurship

Session 1.1.2 What are the basic skills of an Entrepreneur? – Dr. Safaa Elouadifi (Live Session)

Myths about Entrepreneurship

Session 1.1.3 Recap Session on Entrepreneurial Foundations – Dr Safaa Elouadifi (Live Session)

Session 1.2.1 – Theories of Entrepreneurial Behaviour – Dr. Adnane Soulimani (Live Session)

Session 1.2.2 – Cultural and Societal Roots of Entrepreneurship – Dr. Houda Jorio

Cultural factors and Entrepreneurship

Session 1.2.3 Bold Beginnings: Inclusive Journeys into Entrepreneurship – Dr. Houda Jorio

Gender, Youth, and Marginalized Communities in Entrepreneurship.

1.2.4 Recap Session with Houda Jorio (13/1/2026)

Session 1.3.1. Failure Happens: Learning When Things Fall Apart – Dr. Issam Amrani

The Learning Loop Canvas

Session 1.3.2 Fail Fast, Learn faster – Dr. Issam Amrani (Live Session)

F.A.I.L. Framework Workshop Activity

Session 1.4.1. Developing an Entrepreneurial Mindset – Dr. Safaa Essadouk

Developing an Entrepreneurial Mindset for VET Trainers

Session 1.4.2 Develop an Entrepreneurial Mindset (II) – Dr. Najib Hamouti

Developing an Entrepreneurial Mindset For VET Trainers and Coaches

Session 1.5.1 Introduction to Innovation – Dr. Hela Younes

Innovation, Invention & Entrepreneurship

Session 1.5.2. From Idea to Market – Dr. Amal Ben Othmane

Transform the Idea into a Pedagogical Concept

Session 1.5.3 Entrepreneurship Implementation and Teaching – Dr. Chawki Khichi

From Idea to Market: How to Launch Your Startup

Session 1.5.4. Entrepreneurship Toolkit – Dr. Nada Rih

1.5.5 Innovation in Entrepreneurship – Mehdi Batti (Live Session)

Session 1.6.1 Business Model Canvas for VET Trainers. – Dr. Safa Essadouk

Business Model Canvas for VET Trainers

Session 1.6.2 Business Model Canvas – Dr. Safaa Elouadifi

Session 1.7.1. Lean Startup Fundamentals – Dr. Issam Amrani

Session 1.7.2. The Startup Lab: Testing, Learning, Growing – Dr. Houda Jorio

Lean Startup and Lean Canvas

Session 1.7.3 Building a Minimum Viable Product – Dr. Houda Jorio

Minimum Viable Product (MVP) & Product Thinking (PT)

Session 1.8.1 Climate change Challenges in the Mediterranean – Mathillde Woillez

Mediterranean Biodiversity

Session 1.8.2 Climate Disruption – Mathilde Woillez

Key concepts on Climate Change

Session 1.8.3 – The Planetary Boundaries – Mathilde Woillez

Planetary Boundaries

1.8.4 Consequences of Climate Change (I) – Mathilde Woillez

Consequences of Climate Change

1.8.5 Consequences of Climate Change (II) – Mathilde Woillez

Impacts of Rising Temperatures

1.8.5 Who does What? – Mathilde Woillez

Individual Responsibility and Climate Action

1.8.6 GreenComp Introduction – Mathilde Woillez

Sustainability Competences

Session 1.8.7 GreenComp Game – Group activity to design Pedagogical Activity – Mathilde Woillez

Session 1-8.8 Green Skills Recap Session & Q&A – Mathilde Woillez

Session 1.9.1 What is Sustainable Entrepreneurship, Designing Green Value Propositions & Sustainable thinking – Dr. Issam Amrani

Unit 1.9.2 From Idea to Impact: Funding & Scaling Green Ventures – Dr. Adama Ndjol Kouyaté

From Idea to Impact: Funding & Scaling Green Ventures

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